Public Review 2026: Is It Good for ETF Investing?

Public at a Glance

Public for ETF Investors: What You Need to Know

A social investing platform that combines commission-free ETF trading with a community feed where investors share ideas. Also offers alternative assets like treasuries and crypto alongside traditional ETFs. With commission-free ETF trading and fractional share support (invest from $1) , Public makes it easy to get started with no minimum deposit requirement.

The platform offers access to over 800 ETFs, giving you plenty of options whether you're looking for broad market index funds like VOO and VTI, dividend-focused ETFs like SCHD, or sector-specific funds. The research tools are rated good, which offers adequate tools for most beginner needs, though power users may want more.

Public's mobile app lets you manage your ETF portfolio on the go, set up automatic investments, and monitor your holdings from anywhere.

Pros and Cons

How to Open a Public Account for ETF Investing

1. Visit Public's website and click "Open an Account." You'll need your Social Security number, government ID, and bank information.
2. Choose your account type — Individual Brokerage (most common for beginners), Roth IRA (tax-advantaged retirement), or Traditional IRA. If you're not sure, start with an individual brokerage account.
3. Fund your account via bank transfer. There's no minimum deposit, so you can start with any amount.
4. Search for your chosen ETF (e.g., VOO, VTI, or SCHD) using the search bar and place your first trade.
5. Set up automatic investing to buy your chosen ETF(s) on a regular schedule. This is dollar cost averaging — the simplest and most effective strategy for beginners.

How Public Compares